From the Stage to the Shop: Tobago Fashion Weekend Afterthoughts

I spent the week rummaging through Social Media, macoing hardcore to catch a glimpse of the Tobago Fashion Weekend happenings. I was quite saddened to see that I missed out on what appeared to be a fantastic platform for new and more well-known designers to show what they're made of. It was really a special moment to see UTT Students showing alongside veterans like Claudia Pegus, and standing their ground with work that was comparable in technique, quality and beauty. Congratulations to everyone who showed! Despite the rain and other hiccups, TFW definitely did not disappoint.

Sterling Nelson

Sonia Noel

I know everyone has been waiting to hear my commentary on which designs I loved and which ones in my opinion crashed like a 747 on a rainy day, but as I perused the hundreds of images posted to Facebook, I thought of a bigger matter than that of my taste and criticism. What is the purpose of all of this? Even more, do people get the whole purpose of it all?

I believe it was Anthony Rahael who said that Fashion Shows are not just a pretty display for people to ooh and aah at. (Paraphrasing of course.) They are a part of a business model. Fashion shows are an opportunity  for buyers, stylists and customers to see the fashion product, so as to make a decision regarding purchase.

Christian Boucaud Easter Collection

Very recently I see boutiques starting to incorporate Trinidad based designers' items in their stores and I must say I am thrilled at this progress! Rachel Ross and Meiling are now joined by Fete A.G.D. jewellery at the Gallery in Long Circular Mall. Vamp Boutique on Mucurapo Road houses Statements by Sarah Young as well as Hak Gwai Designs. Indulge on Tragarete Road started by carrying Christian Boucaud, and now have Whole Peace Swimwear. Afiya Bishop currently has made samples of her own label "Loud" available at her store, next to trendy imported garments, and I'm hearing talks of her soon to be including another Trinidad based Label (Not at liberty to disclose this yet, but it makes me pretty excited!!) These are just a small few, but I know of at least 2 more very popular shops that are scouting local designers to stock on their shelves! Let's not forget that some designers like Christian Boucaud and Rhion Romany, have opened up their own shops!

As an individual consumer, I urge you to take a look at the great stuff that you have available to you right here. Some of my favourite things I have ever worn have been designed and constructed right at home in Trinidad.

Designers are on a wave to have clothing Ready to wear. Van der Vlugt and Adrian Foster put out special designs this past month, available in select colour and sizes, ready for you after alterations. Our fashion industry is finally becoming a tangible resource as it is reaching our consumers more readily. I expect that soon we will be able to view and purchase pieces online!

I started NoMoreFashionVictims as a means to open up the eyes of my fellow Trinis to the fashion industry. The market will not exist nor grow if the potential consumers are not just uninterested, but unaware of what the industry is in the first place! I am happy to see people's eagerness about attending Fashion Socials like the Filtered Fashion schmooze Thursdays at Paprika, as well as Fashion Shows and Launches. (Heard that J. Angelique's launch is totally booked out already!) It is great to know that people are not only looking to see what is happening, but are coveting and purchasing fashion made in Trinidad!

Designer Christian Boucaud with Model Athaliah Samuels at TFW2013

I have been saying all along that 2013 is the year for our fashion. The steps have been small but steady and I am hopeful about the future. I now await an increase in school programmes, workshops and the availability of the human resource and machinery required to grow these small businesses. For now I will close my eyes now and dream of the the department store dressing room where I would hang up garments from Zadd and Eastman next to Michael Kors and Max Azria.

Zadd and Eastman TFW2013

Zadd and Eastman

Photo Credits: Inken Janning, Tobago Fashion Weekend, Christian Boucaud Designs, Adrian Foster