While we search for models worldwide for our Fashion Industry, we can learn so much from unexpected places. Yesterday Tommy Hilfiger hosted cocktails and 20% off at their West Mall branch after hours. The planning and execution of the event was pretty much flawless, as anyone would expect coming from a major international player with so much experience and relations. From the invitations to the welcome desk, to the expertly styled mannequins and attendants, I was giddy over the seamless production. Caribbean brands need to step it up with the professionalism when dealing with media and showing customer appreciation.
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| On the right is the Box that came in my swag bag with a handy notebook and a flash drive with full media kit. On the left is the envelope for the Invitation |
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| This was the freaking invitation. I literally want to keep it forever |
Some of the cute stuff you can find at Tommy Hilfiger West Mall:
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